
ATOR Analysis: Turkey Strengthens Lead for Russian Tourists, Egypt…
An analysis by the Russian Association of Tour Operators (ATOR) confirms Turkey remains the most popular destination for Russian package tourists. The report, examining trends for July 2026, indicates Turkey is not only retaining its leading position but also strengthening it as the preferred choice for travellers from Russia.
The analysis also highlights a notable development regarding Egypt. While Turkey maintains its top spot, average expenses per package tour to Egypt have increased. This suggests Egypt might be attracting tourists willing to pay more for their holidays or that higher-quality offerings are becoming more prominent in the market.
These trends have indirect implications for other international markets. Sustained strong demand from Russian tourists could affect hotel and package tour availability and pricing in Turkey during the high season, particularly in popular areas like Antalya, Alanya, and Bodrum. Travellers considering a July 2026 holiday to Turkey are advised to book flights and accommodation well in advance to secure optimal prices and desired capacity.
For those looking at Egypt, the rising average costs could signal improved service levels or a shift towards more exclusive travel offers.
Source: Turizmguncel